We were lucky enough to work on a project with Château d’Estoublon earlier this year to launch their new rosé, Roseblood, into the UK – and now we’re thrilled to announce that Project Taste has been confirmed as the UK PR agency for Roseblood for 2024.

Roseblood has quickly become the new star on the French rosé scene, and this summer it proved to be as popular with the UK audience. For the launch we achieved coverage across a wide range of titles, including The Guardian, Evening Standard, Good Housekeeping, Notebook, and OK! – and we cannot wait to get started again next year and help Château d’Estoublon to take this amazing brand to the next level.